Leaping into Lead Building
It’s really strange how so many of us Internet Marketers buy into all sorts of tools and services that we never get round to using properly.
I subscribed to Leadsleap when it first appeared on the scene earlier this year. Because of the number of different schemes I have used to promote PROSPERIZER, my primary online business, I kind of forgot about Leadsleap. In my absent mindedness, LeadsLeap continued to grow and its active members have been generating very focussed leads and increased turnover. The turning point for me, was when I started looking at the relative costs of the Pro membership compared with the classic PPC system on Google. For that reason alone, if you are working in the “Making Money Online” niche you have a highly targeted audience for your ads in this enormous market. As a pro you are able to have your PPC style advert displayed on LeadsLeaps viral blog for what amounts to something approaching just 6 cents a click. And remember, the readers are your target audience! Well worth a try.
The blog posts themselves are a classic series of tips, how tos and explanations of the basic nitty-gritty knowledge we need and the “arcania” of this marketing world. The information is not in itself highly original or innovative, BUT it is presented in a very simple clear cut manner that beginners can learn from and which clarifies the concepts for us overloaded and confused post-beginners.
These posts are produced by Kenneth Koh who is a bit of a rising star. This is one system where your inbox is NOT buried under the deluge of marketing emails, so many systems produce. Herein lies one of its magical elements. I have included an extract from the latest post below, to give you a flavour of the material. Here Kenneth is trying to encourage you to look behind the “Hoo Hah” publicity that many gurus present about themselves. It’s all too easy to be sucked in by the publicity if you don’t choose a product line that fits your psyche. The full post can be found on the LeadsLeap blog itself!
Here’s what Kenneth has to say about gurus:
How To Come Out With Innovative Ideas That Sell
I’m quite sure that you have constantly been bombarded with offers from different internet marketing gurus asking you to buy their products or other guru’s products.
The problem is, every product looks good. Even if you have money to buy all of them, you wouldn’t have the time to study them!
The secret, my friend, is to be selective in which guru you listen to.
Let me share with you a little experience of mine:
Some time ago, someone called me on my mobile phone asking if I was interested in making an extra $50,000
Well, I bothered to answer that call because she was calling from an internet marketing guru’s office. She went on to sell me a coaching program from another guru, whom I have not heard before, in a tactful and professional way and frankly, I was impressed.
Before deciding on whether to buy the coaching program, the first thing I did was to Google for the name of this guru and find out how he makes money.
Based on my research, this guru is a national speaker in the self-help industry. He has written many books and been featured in the national TVs. (I don’t know him because I live in Singapore, not US.)
If you remove all the bells and whistles, this guru basically makes money conducting seminars and coaching programs teaching people how to be successful.
I have no intention to become a speaker, nor am I interested to start any coaching program. So whatever experience that this guru is irrelevant to me.
What I’m try to tell you is don’t blindly listen to a guru simply because he is famous. Look behind the scene and find out what he does for living.
If what the guru does is what you envision to do, by all means, listen to everything he says. Or else, that guru is NOT your guru.
Get what I mean?
Let me give you another example. continued on the LeadsLeap blog.
